What I can help with
- Website reviews, planning and content structure.
- Website copy and page content.
- User experience, interface design and development.
- Mobile layouts and accessible interactions.
- Ecommerce and online payments.
- Enquiry forms, databases and CRM integrations.
- Search foundations, analytics and conversion tracking.
- Testing, launch, documentation and training.
Plan around the visitor
I work out who will use the website, what they need to find, and what you want them to do. That informs the navigation, pages, content and functionality.
I also consider how the website connects to your business. An enquiry needs to reach the right person. A purchase needs a workable process behind it. Content needs an owner who can keep it current.
Built to be found and used
The work can include clear page content, descriptive search information, internal links, mobile performance and the technical foundations that help search engines access the site.
For an existing website, I review what should be retained, including useful content, URLs, analytics and integrations.
Can you improve an existing website?
Yes. I can assess what needs attention and whether targeted improvements or a rebuild will best serve the brief.
For education and community projects, see my school and alumni website services.
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